Oooo this is always a hard one because if I leave someone out they will be pissed but if I forgot you, I’m sorry ily. Hire the people that are actually living their internet personas, and are innovating youth culture.Īside from your own Instagram account, who are some meme creators who you’d recommend and who inspire you? Stop hiring some dumb post-grad who doesn’t know anything about internet culture, and having them make corny cringe worthy content. I think all companies whose audiences are centered around teens and young adults should be hiring weird fringe internet kids to run their socials. What have you learned that you think creators and agencies and companies are still way behind the ball on? For instance, you get hired by companies to create buzz around their clients. In this column, I talk to people who are extremely good at getting attention for themselves in today’s media environment. Don’t be like the Fat Jew just stealing everyone’s shit. And if someone asks to be tagged, just do it if it’s their original content. Like, if you find a meme and it’s got a watermark, just tag the original creator in it. There’s also the unspoken rule in the meme world that you always credit if you can. Those might not seem like huge numbers, but he seems to be an influencer of the influencers, with many celebrity followers and influence over many other popular and more mainstream accounts.Īs part of these series of interviewing the media manipulators and shapers of our online culture, I reached out to ask him more about what it means to be paid to create memes, what is the process behind creating them, his personal favorites, other meme accounts he likes, the unspoken rules of the meme world and much more. His memes have gone viral (with some exceeding 35,000 likes on his account alone ), as well as videos approaching 200,000 views. Ka5sh has developed a fingertip feel of internet culture and has become one of the most influential, if not one of the better known, meme accounts. One of the first people who has realized-and seized-the potential of the medium is Ka5sh, “a professional meme-maker,” as NBC News has called hm. But today there is increasingly the breed of meme artist and influencer-the type who can consistently produce ephemeral content that somehow becomes more than just ephemeral. For a long time, memes have been either hobbies or the sort of accidental, anonymous creations of online communities. don’t have to be 15 years old to know that memes are a dominant form of online culture right now, with the power to make or break politicians, to acquire millions of followers and introduce new words and themes into the lexicon. Judgy Bill wins anyway.Ka5sh is an an influencer of the influencers. Fair warning: If you are anything like me, you're definitely guilty of doing the things your custom meme is denouncing, and thus Mr. (*Irony*) Over 1.5 million people like Bill's Facebook page, where the social media-shaming stick figure and his snarky crew (a skinny bestie named Emily, a self-respecting girlfriend named Bella, and a smart wife named Emma), call upon all of us to be like them.īut now-the best part-you, too, can police your friends and encourage them to be more like you using the personalized meme generator at en. Bill is pretty judgmental, kinda holier-than-thou, and very opinionated-but also insanely popular.
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